Outcry Auctions VS. Online Auctions
In this third post of our series on Using Online Auctions, I will discuss why online real estate auctions are a superior marketing tactic compared to traditional outcry auctions. The LFC Group of Companies is in a unique position to address this topic, having spent the majority of the last 30 years auction residential real estate, commercial property and land through an outcry format. However, after recognizing the shifting trend in commerce, LFC left outcry auctions behind to begin auctioning property exclusively online in 2004.
Here are a few reason why the outcry auction format falls short and why online auctions are the new industry standard:
- The Internet has a global reach, yielding the broadest possible market exposure.
- Bidders never need to leave home or work to attend the auction.
- Online auctions offer a fair and transparent process.
- All documentation can be downloaded electronically.
- LFC’s online auctions typically run 30-45 days, allowing all interested bidders to take their time and make an informed decision before placing a bid.
- Using the Internet as an open information source allows bidders to decide a property’s true real estate value for themselves.
- People are increasingly comfortable making purchases online.
- And best of all, no auctioneers are yelling and pressuring you as deliberate on one of the biggest financial decisions of your life.
Previous Posts in the Using Online Auction Series:
