Reaching Out to Cities Using Social Media
Every time the LFC Group of Companies begins an online auction, I’ll write a blog post describing the city and region for that specific property. This requires some extensive research, which is often helped by the increasingly common social media presence of many towns across the country, both big and small. Towns like Spartanburg, South Carolina, Bemidji, Minnesota, and Paso Robles, California are doing a fantastic job utilizing social media to connect with local residents and visitors, and of course, simultaneously aiding real estate professionals like myself (a much appreciated unintended consequence!).
Take a look at the quality of material, the consistency in appearance across all of their accounts, and, most importantly, their engagement with followers/fans/viewers.
- Spartanburg, SC: Facebook Twitter YouTube Flickr
- Bemidji, MN: Facebook Twitter
- Paso Robles, CA: Facebook Twitter YouTube Delicious Flickr
Resources such as the chamber of commerce, visitor’s bureau or a city’s home page can be a huge help to better understanding all of our auction locations from a local’s perspective.
What are some of the ways your city is participating in social media? What do you like/dislike and why?
Related Posts
About The Author
cflynn
Thanks for reading our blog, ResidentialRealEstateAuctions.com! Your readership is appreciated. Casey Flynn is the Communications Manager for the LFC Group of Companies. He also coauthors on www.CommercialAuctionListings.com and www.RealEstateNoteAuctions.com. You can also follow him on Twitter @FRE_Auction.
Other posts bycflynn
Author his web sitehttp://www.FRE.com
Our company uses social media to connect with realtors and brokers. Social media has become a powerful tool to build up a business and at no extra cost! The only cost is your time! The key is to pay attention, respond to others, and keep posting good content.
I absolutely agree. The tough part is keeping up with the solid content but the glue that holds all of social media together is the conversation/responses to others. Thank you so much for the insight!!